A Small Brewery Sunday poster affixed to a glass window that looks into a brewery


Small Brewery Sunday

Small Brewery Sunday is a new holiday on the Sunday immediately following Thanksgiving. The December 1, 2019, celebration calls on beer lovers to visit small and independent U.S. breweries in their communities and to seek beer packaging that displays the independent craft brewer seal. Leveraging the independent craft brewer seal look and feel, I was tasked with creating the logo and brand identity for the inaugural holiday.


Brewers Association


Brand Identity, Poster, Social Graphics, Website concept

The social media campaign garnered 5,000+ instagram posts tagged with #smallbrewerysunday.

Secondary Support Material

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